Sustainable Intensification of Cereal-based Farming Systems in the Sudano-Sahelian Zone of West Africa

Project Design Workshop

9-12 January 2012, Modern City Lodge, Tamale, Ghana

Communication and Dissemination

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PROJECT COMPONENTS

1. Regular workshops at target sites for continuous review and planning
2. Workshops for publication writing
3. Website
4. Shared databases
5. Exchange of detailed reports
6. Detailed internal comms plan – webex, etc
7. Comms at the project sites
8. Internal excellent before we do the external!

Development Partners

1. Participate in multi-stakeholders’ platforms
2. Field days and exchange visits
3. Participate and contribute to CORAF science week
4. Dissemination of quality reports

End Users

1. Involve the private sector
2. Awareness campaigns on nutrition issues (project to provide material)
3. Participatory Research and Extension Approach (PREA) for design, implementation and interpretation of on-farm research and dissemination
4. Multi-stakeholder platform, including political authorities
5. Multi-media messages (in local languages) for sacling-up and scaling-out (e.g. videos, radio, etc.)
6. Field days and farmer exchange visits across sites
7. Explore new Technology for Information and Communication (TICs -(cell-phones, web-based, radio, etc.)
8. Encourage local theater/music groups

General Public and Policy Makers

1. Publications
2. Policy briefs
3. Attractive exchange visits
4. Publicity accessible databases
5. Website
6. Special TV program
7. Social media messaging